WE AUDIT
everything.

I spent 3+ years in enterprise B2B, selling marketing technology to the brands and agency holding groups — GroupM, Publicis, Dentsu — who were running the digital spend for the D2C and FMCG categories I now audit.

I watched the shift to AI search happen in real time. Brands with serious budgets were buying impressions, but had no framework for why discovery was declining as ChatGPT and Perplexity started answering the queries that used to go to Google. The agency wasn't flagging it. The reports weren't measuring it.

That's the gap antral. closes. Seven pillars. One number. A clear prioritised roadmap. No guesswork, no vanity metrics, no report that sits in a folder.

My half of antral. is the part that turns audit findings into revenue. I specialise in growth systems: the full stack from paid acquisition to retention mechanics, built on top of whatever the visibility audit uncovers.

Before antral., I spent 3+ years building growth infrastructure for real-estate and D2C brands. At Kolte Patil, I managed a ₹28 Cr+ marketing budget across five live properties, ran integrated campaigns that drove a 12% lift in inquiries and pre-bookings, and executed ₹2200 Cr product launches. That's not just media-spend experience — it's understanding what breaks between a great audit and an actual sale.

When a brand's score moves from 48 to 67 in 90 days, that's the audit plus the execution working together. That's the combination we built antral. to deliver.